70%
cheaper than hiring traditional agencies
3x
more efficient than freelance NFT designers
55%
increase in NFT sales & conversion

Types of Logo & Branding Design Service

Choosing the Logo & Branding Design Service for Your Company

Other Services

Choosing the Service for Your Company

Embrace the authentic identity of your business with a Single Logo Design service that speaks to your brand. The process begins with a 60-min Strategy Session with your dedicated Creative Director at Designity to understand your Mission & Vision, Target Audience, and Brand Attributes. There is much more to branding than a single logo design that can be explored such as semiotic Study to ensure symbolic coherence and define your Brand Tone and Voice. Create a striking Logo Mark and experience Logo Animation. Select the perfect Fonts and Colors, and elevate your identity through Imagery & Photography. Icons, Illustrations, UI Elements, Shapes & Patterns; everything aligned in a comprehensive Brand Book & Guidelines Creation, including Copy & Written Content Guidelines.

Single Logo Design Services

Create a striking visual presence with Custom Fonts for your branding or your website. Utilize unique typefaces to set your site apart from the crowd, ensuring visual consistency across all platforms without relying on generic or standard fonts. With advancements in web browsers and CSS, incorporate lively, non-standard fonts effortlessly into your HTML and CSS code. This system at Designity allows for easy updates, maintenance, and flexibility, providing an alternative to traditional images for custom typography. You can get more control, accessibility, and usability without compromising SEO or design quality.

Custom Fonts, Illustrations, & Icons Services

Discover the core of your business with a comprehensive Branding Research & Strategy service at Designity. Through a 60-min Strategy Session with a Creative Director, we identify your unique Brand Attributes, Mission & Vision, and define the Brand Promise tailored to your Target Audience. Semiotic Study and careful selection of Brand Tone and Voice, Logo Mark Creation, Logo Animation, Fonts, Colors, Imagery & Photography, Icons, Illustrations, UI Elements, Shapes & Patterns are all meticulously crafted to resonate with your brand. Comprehensive Brand Book & Guidelines Creation, along with Copy & Written Content Guidelines, ensure a unified and powerful brand identity that sets you apart from competitors.

Branding Research & Strategy Services

Experience a comprehensive Brand Guideline service tailored to unify your brand’s image. Engage in a 60-min Strategy Session to define your Mission & Vision and establish your Target Audience. Delve into a Semiotic Study to uncover Brand Attributes, aligning them with a Brand Promise that resonates. Our offering includes Logo Mark Creation, Logo Animation, and unique Fonts & Colors Selection. We also provide custom Icons, Illustrations, UI Elements, and Shapes & Patterns to fit your brand’s tone and voice. Receive a full Brand Book & Guidelines Creation, along with Copy & Written Content Guidelines to maintain consistency across all visual and textual expressions. Transform your brand today.

Brand Guidelines Services

Shape your brand's unique voice with Designity Copy Guidelines service. From defining the Mission & Vision to selecting the ideal Fonts and Colors, every element is crafted to resonate with your Target Audience. Engage in a 60-min Strategy Session to align Brand Attributes and create your Brand Promise. Dive deep into a Semiotic Study to understand what drives your audience. Receive guidance on Logo Mark Creation, Logo Animation, Imagery & Photography, Icons, Illustrations, UI Elements, Shapes & Patterns, and more. Culminate with comprehensive Brand Book & Guidelines Creation, including Copy & Written Content Guidelines. Let's connect your brand with authenticity and consistency.

Copy Guidelines Services

About Logo & Branding Design

Designity simplifies the Logo & Branding Design process from creating and managing design requests for your team, providing a US-Based dedicated creative team, and a dedicated Creative Director who understands the nuances of your brand. This is all accomplished within a tech platform specifically constructed for collaborative creativity.
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Top Creatives for Logo & Branding Design

Consistent Creativity and Quality for Your Logo & Branding Design Projects

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Vanessa C.

Creative Director
Location:
Colorado
Experience:
10+ Years
Industry Knowledge: Food & Beverage, Sports & Entertainment, Technology, Wellness / Fitness & more
Areas of Expertise: Graphic Design, Digital Advertising, Website Design

Collins B.

Creative Director
Location:
Michigan
Experience:
15+ years
Industry Knowledge: Non-Profit, Technology, Education, Government, Hospitality & more
Areas of Expertise: Website Design, Graphic Design, Digital Advertising

Brian P.

Creative Director
Location:
California
Experience:
10+ Years
Industry Knowledge: Education, Fashion, Food & Beverage, Gaming, Non-Profit & more
Areas of Expertise: Video Production, Graphic Design & Illustration, Website Design

Pooyan A.

Creative Director
Location:
Canada
Experience:
12+ Years
Industry Knowledge: Technology Services, eCommerce, Cybersecurity, Financial Services, Food, Health Services & more
Areas of Expertise: UX/UI, Branding & Logo Design, Website Design, Video Production, and Illustrations

Sitara D.

Creative Director
Location:
California
Experience:
16+ Years
Industry Knowledge: Education, Fashion, Food & Beverage, Gaming, Government, Health Care & Medical, Hospitality, Manufacturing, News Agency, Non-Profit, Real Estate, Sports & Entertainment, Technology, Transportation, Wellness & Fitnes
Areas of Expertise: Graphic Design, Website Design, Mobile App Design
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Design System For Your Logo & Branding Design

Creative Collaboration Inside a Fully Managed Design Process

Creative Director

Your Creative Director is your single point of contact, managing Creatives around-the-clock for quality Logo & Branding Design service.
Your Creative Director is your single point of contact, managing Creatives around-the-clock and ensuring consistent quality.

Top 3% of Creatives

No more time zone frustrations or language barriers thanks to a vetted, US-based creative team specializing in Logo & Branding Design.
No more time zone frustrations or language barrier thanks to a vetted US-Based creative services team.

Five-Star Quality

Designated Creative Directors control each aspect of the Logo & Branding Design process to ensure the deliverables are polished.
Each creative is vetted into our US-based network, specializing in a variety of design and marketing domains.

Fast Turnaround

The only tech-enabled creative platform that creates efficiency in Logo & Branding Design process to guarantee your deadlines.
The only tech-enabled platform that guarantees transparent timelines and efficient turnaround times.

One-Stop Shop

Unlimited project requests and revisions for Single Logo Design, Branding Research & Strategy, Brand & Copy Guidelines, and many more.
80+ design and marketing categories with unlimited project requests and revisions.

Flexible Pricing

Cost-effective monthly plans with no long-term commitment and 70% cheaper than hiring traditional Logo & Branding Design agencies.
Cost effective month-to-month plans with no long-term commitment.
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A Better Logo & Branding Design Platform

Affordable & High-Quality Design & Marketing Services

Logo graphic for Designity at the head of a table showing how we are different from Freelancers, In-House Design teams, and traditional creative agencies.

Designity

Creative Team

Top 3% US creatives

Creative Director

Yes! Quality-assured CD

Avg Monthly Cost

$3,500 for a dynamic team

Up to 4-Week Trial

Yes! No payment needed
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Marketplace

Creative Team

Unvetted offshore freelancers

Creative Director

No! You handle it all

Avg Monthly Cost

Cheaper for a reason

Up to 4-Week Trial

No trials offered!
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In-House

Creative Team

Limited-skill creatives

Creative Director

Maybe! If you can afford

Avg Monthly Cost

$7,000 per month

Up to 4-Week Trial

No trials offered!
A red X image, showing that in-house teams cannot operate with the flexibility and consistent quality that Designity offers.

Agency

Creative Team

Typically offshore outsourcing

Creative Director

Yes! Costly though

Avg Monthly Cost

$$$$$$$$$$

Up to 4-Week Trial

No trials offered!
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Let's Chat About Your Logo & Branding Design Goals.

Book a demonstration call to see:

  • How Designity’s tech-enabled platform accelerates Logo & Branding Design projects at scale.
  • The differences between Designity’s model, in-house team hires, freelance marketplaces, and traditional design agencies.
  • If having a Creative Director as a single point of contact could decrease your admin load and provide higher quality.

Logo & Branding Design Tutorials

Fresh From the Designity Blog

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Logo & Branding Design Best Practices and Tips

Your Creative Director is your single point of contact, managing Creatives around-the-clock and ensuring consistent quality.

No more time zone frustrations or language barrier thanks to a vetted US-Based creative services team.

Each creative is vetted into our US-based network, specializing in a variety of design and marketing domains.
A happy emoji, happy because Designity is the fun alternative to Superside.
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FAQ

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Why should I use Designity for Logo and Branding Design services?

Because you need a brand that’s going to increase conversions, Designity gives you access to strategists. Because you need quick turnaround without losing quality, Designity’s platform employs always-on quality control measures. Because you don’t have time to manage a team of designers, writers, and marketers, Designity gives you one point of contact: an expert Creative Director. Because branding design is complex, Designity gives you access to the top 3% of US-based Creatives across more than 100 different skill sets. Because you shouldn’t have to pay $100k for a logo, Designity uses simple, no-hidden-fee, flat-rate monthly pricing plans.

We understand how frustrating it can be to find, hire, and manage freelance logo designers and brand managers. We know the pain and cost of managing a large in-house team of designers as well, with the equipment and software costs, paying payroll taxes and benefits, etc. Designity’s platform was built to solve those problems for you, bringing you vetted, US-based Creatives who represent the top 3% of their skill set.

That covers the quality you need, but in order to lower your admin workload, you’ll have one point of contact: a veteran Creative Director with experience in your industry. Your designated Creative Director will handle all aspects of the team, of project timelines and deadlines, not to mention the creative direction! Developing a brand that represents your corporate personality and which resonates with your best-fit target audience is what you’ll receive, all for an easy, no-hidden-fee, flat-rate monthly price.

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What types of branding and logo design services are available on Designity’s platform?

Here’s a brief summary of our available Logo and Branding Design services:

  • Logo design: Get a dazzling logo that leaves a lasting impression.
  • Custom fonts, illustrations, and icons: Enhance your brand visuals with fabulous typography and illustrations.
  • Branding Research & Strategy: Let us work our magic to create an irresistible brand identity.
  • Brand Guidelines: Get comprehensive guidelines to keep your brand perfectly in tune.
  • Copy Guidelines: Craft captivating messaging that strikes all the right chords with your audience.

The Designity platform’s Logo and Branding Design services cover everything you need for a dazzling brand identity. We’ll whip up a logo that leaves a lasting impression, sprinkle some fabulous colors and typography, and give your brand that irresistible charm.

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How much do brand agencies and freelance designers charge for logo and branding services?

Logo designers charge a hilariously broad range of prices depending on their expertise. Offshore freelancers can charge as little as $50 USD for a logo, but chances are they’re either re-using an old logo or simply designing based on a current trend or their own personal style.

On the more strategic side of things, a branding agency will charge as much as $1.5 million for a comprehensive brand which includes a full semiotic study, market analysis, and design work. There’s a place for years-long branding projects, but for 90% of businesses, it’s overkill.

Designity’s pricing model strikes a balance by using flat-rate monthly pricing (or quarterly or annual), so that you and your Creative Director can decide on the scope, desired outcomes, and timeline together. Our lowest-level plan starts at $3,150 per month @ annual pricing, which includes your Creative Director and an Emerging Creative. At the top tier, the Premium Plan is $7,650 per month (at annual pricing), offering an Emerging Creative, a Senior Creative, a Pro Creative, and your Creative Director.

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How long does it take to complete a logo design or a full brand design project?

Each project is different, but no worries. It all depends on what work you’ve done in marketing analysis, persona creation, semiotic study, and creative ideation. We can work from scratch (some of our clients don’t have business names or plans before signing up), or pick up where a previous team left off. We don’t believe in making you wait on your project like it’s a never-ending drum solo. The Designity platform’s designers work their magic swiftly, and we’ll have your brand identity ready to rock the stage in no time! Expect timelines to range from three weeks to nine months depending on a number of factors. All will be clarified during a kick-off meeting, with a guaranteed deadline to follow.

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What is the process to design a new brand or to rebrand a company?

The logo design and branding process is a comprehensive and strategic undertaking that aims to create a cohesive visual identity for a business or organization. Ideally it’s part of the business plan for startups, but can be done at any point in the life of a business. A brand refresh is a simpler and faster process, but the entire process should at least be discussed with your Creative Director. On Designity’s platform, you’ll be able to select from scope options as follows:

  • 60-min. Strategy Session: Initial meeting to understand goals and start planning.
  • Brand Attributes: Defining the essential qualities and characteristics of the brand.
  • Brand Promise: Establishing what customers can expect from the brand.
  • Mission & Vision: Outlining the brand’s purpose and long-term objectives.
  • Target Audience: Identifying and understanding the main consumer groups.
  • Semiotic Study: Analyzing industry standards, color usage, patterns, etc.
  • Brand Tone and Voice: Determining the style of communication.
  • Brand Tagline: Crafting a memorable slogan or catchphrase.
  • Logo Mark Creation: Designing the main logo, variations, and system.
  • Logo Animation: Creating a moving version of the logo for digital use.
  • Fonts Selection / Creation: Choosing or customizing typefaces.
  • Colors Selection: Picking a cohesive color palette.
  • Imagery & Photography: Selecting or shooting appropriate images.
  • Icons Selection / Creation: Designing unique icons that align with the brand.
  • Illustrations: Creating custom drawings or graphics.
  • UI Elements: Designing user interface components for digital platforms.
  • Shapes & Patterns: Creating visual elements to add character.
  • Brand Book & Guidelines Creation: Compiling all elements into a cohesive guide.
  • Copy / Written Content Guidelines Creation: Setting standards for textual content.
  • NFT Creation ($495): Optional creation of a Non-Fungible Token for the brand.
  • Mockup(s) Creation for (Stakeholder) Presentations: Developing realistic previews of how branding will appear in various contexts.

You need a brand that builds loyalty and clarifies your core message. You don’t need to waste time managing freelancers, waste money hiring an in-house team, or waste your energy trying to figure out the inner workings of a creative agency. And that? Well, that’s why Designity is so great at logo and brand design services. Only Designity’s platform brings you a designated Creative Director, leading a team of the top 3% of US-based brand and logo designers, all on a fully-managed and fully-transparent platform. Less stress, better branding, with efficient and clear pricing.

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What are the design principles for an effective brand design?
  1. Simplicity (less is more)
  2. Memorability (be unforgettable!)
  3. Versatility (so you can shine anywhere)
  4. Relevance (making sure you’re in tune with your audience)
  5. Uniqueness (a one-of-a-kind brand, just like you!)

About Logo & Branding Services: these services involve creating a unified identity for a company, product, or service that resonates with its target audience. The process starts with designing a distinctive logo, defining the brand’s core values, personality, and tone, and understanding the audience’s needs and preferences. Semiotic studies, brand promise crafting, and target audience analysis are key to developing an image that stands out.

The next phase includes creating a visual identity through the selection of fonts, colors, imagery, and other visual elements. Consistency is maintained through the development of brand guidelines, ensuring uniform application across various platforms. From logo animations to content and digital asset creation, logo and branding services encapsulate the essence of a business, making it memorable and relatable to consumers.

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What are the best tools for designing a logo?

Adobe Illustrator is the go-to tool for branding and logo design. Vector design is crucial with any brand assets, so that they can be scaled up and down infinitely without degrading quality. This also avoids being locked into one specific or trendy style. Texture and effects can be applied after the fact using Photoshop or other tools, or vector elements can be brought into Figma or Canva to flesh out collateral pieces.

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How does a business’ branding impact its marketing efforts?

Branding is one half of marketing. Where your goals meet the needs of your audience, well, that’s marketing. Your brand is what you bring to the table; it’s how you define yourself as the trusted guide that your customers need. You want to set up your customer as the hero of the story, the Luke Skywalker, the Frodo Baggins. You, then, are their Yoda, their Gandalf. Your brand, your logo — that’s how you show the hero that you’re the guide they need!

When you create a brand that prioritizes your customer’s needs, you’re able to walk them to a conversion more quickly. You’re also better able to attract your best-fit leads. So when it comes to marketing effectiveness, branding isn’t everything, but it’s half of it. It’s not something you can speed through or ignore if you want to carve out a market for yourself.

The main purpose of Logo and Branding Design is to create a distinct and cohesive identity for a company, product, or service. It’s about crafting a visual and emotional connection that resonates with the target audience, encapsulating the brand’s values, mission, and personality. By combining elements like logo design, color schemes, typography, and visual guidelines, branding aims to build recognition, trust, and loyalty, setting the brand apart from competitors in the market. It serves as a unifying thread that ties all aspects of a business together, providing a consistent and appealing image that speaks directly to consumers.

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How can I find an affordable logo designer or brand developer?

Finding an affordable logo or brand designer can be done through various online platforms and local networks. Online freelance marketplaces like Upwork, Fiverr, and Behance host a vast array of designers with varying skill levels and price ranges. You can browse portfolios to find a style that resonates with your brand and fits your budget. Local design schools or community colleges often have talented students eager to build their portfolios and may offer competitive rates. The danger here is you may find someone who’s portfolio doesn’t accurately reflect the quality of work they can do on their own. You’ll also have to be your own quality assurance team, your own project manager, and your own creative director. The alternative? Leverage Designity’s platform to manage it all for you, with our pool of vetted US-based Creatives from the top of their skill set, and your designated Creative Director running everything for you.

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How can I find a local logo designer?

Ping your local network of business owners, as well as a search engine query to see what local freelancers and local creative agencies are available. Then compare them to Designity’s platform, powered by 100% US-based Creatives, all of whom are thoroughly vetted and represent the top 3% of their skill set. You’ll find that the efficiency, quality, and creativity of the Designity team is hard to beat.

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What is the future of logo design and branding?

The future of Logo and Branding Design services is increasingly entwined with technological advancements and a deeper understanding of customer psychology. With tools like AI providing tailored design solutions and virtual reality offering immersive brand experiences, the way logos and branding are created and experienced is evolving. The rise of personalization and the demand for authenticity mean that brands will need to focus on creating more meaningful and resonant connections with their audiences. Sustainability and social responsibility are also becoming central themes, influencing not just what brands say, but how they visually communicate their values and promises. As design continues to adapt to these shifting landscapes, we can expect to see more innovation, inclusivity, and insight-driven strategies shaping the logos and branding of tomorrow.

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How is AI impacting or changing logos and branding?

AI is sneaking into the world of Logo and Branding Design like a tech-savvy artist with a never-ending palette. While some designers might scoff at a computer playing the creative, AI is pulling up a chair in design studios, offering tools that can whip up logo variations faster than you can say "Helvetica." It’s not just about churning out designs, though – AI is becoming the Sherlock Holmes of branding, analyzing customer behavior, industry trends, and probably even your favorite coffee flavor. But don’t worry, your AI-powered design assistant won’t replace the office coffee runs or quirky designer banter – it’ll just free up more time for those creative brainstorming sessions (or doodling masterpieces during long meetings).

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What services do logo designers and brand designers offer?

Logo designers and brand designers specialize in creating a unique and cohesive visual identity for businesses or individuals. Their work includes designing logos, developing a comprehensive brand strategy, and creating a visual identity through color schemes, fonts, imagery, and graphical elements. They may also develop brand guidelines to ensure consistency across various marketing materials and platforms, and they often collaborate with other professionals to align the brand's identity across all channels.

Their services extend to designing business and marketing collateral, packaging, website and digital designs, rebranding, and social media branding. From business cards to banners and websites, they ensure that every visual aspect of a brand resonates with its target audience and reflects the brand's personality. These materials play a crucial role in shaping how a company is perceived in the market, laying the foundation for all marketing efforts.

By offering consultation, ongoing support, and a range of design services, logo and brand designers help businesses create a strong and memorable presence in their industry. Whether it's crafting a new brand from scratch or reimagining an existing one, their creative expertise provides the visual tools necessary for effective marketing and communication.