2022 Life-Changing Design Trends
Download
1/18/2022
-
5
min read

Life-Changing Design Trends That Will Define 2022

While seemingly unrelated to the design world, trends help us stay informed of what to look forward to in the future. After all, how could you possibly craft up a killer project without them? Here's a sneak peek look into what 2022 has in store for your next creative projects, and a free bonus resource to make your life all that much easier.
Life-Changing Design Trends That Will Define 2022
7 Elements of a Successful Digital Marketing Plan
1/10/22
-
9
min read

7 Elements of a Successful Digital Marketing Plan

7 Elements of a Successful Digital Marketing Plan

If you’re not investing in digital marketing currently, you’re likely missing out on valuable leads and revenue–and what business wants to do that? Digital marketing strategies are powerful on their own, but when orchestrated with the perfect pieces, they can be a recipe for some serious success. Here are 7 essential ingredients to craft the perfect plan.
How Combining Copy and Design Yields Optimal Results
12/29/21
-
6
min read

How Combining Copy and Design Yields Optimal Results

How Combining Copy and Design Yields Optimal Results

Not leveraging a copywriter is a common mistake many companies lose millions of dollars from every year. Both copy and design are meant to work hand-in-hand to achieve the optimal results you wish for–no matter the project. While yes, having access to a copywriter isn’t an option for everyone, it’s certainly one worth thinking about.
5 Benefits of Having a Virtual, On-Demand Creative T
12/22/21
-
6
min read

5 Benefits of Having a Virtual, On-Demand Creative T

It’s no secret that COVID-19 pandemic had drastically impacted business activities. Companies all over the world had no choice but to transition their in-office operations into a remote or hybrid model. While the pandemic was certainly the main catalyst for this change, virtual teams have been a growing trend over time. Having your own dedicated virtual creative team comes with its own set of benefits, and major benefits at that. Remote teams can do most of the things that in-office teams do with the same level of efficiency, if not more.
How to Turn Blog Posts into Your Best Digital Marketing Tool
12/4/21
-
3
min read

How to Turn Blog Posts into Your Best Digital Marketing Tool

Turn Blog Posts into Your Best Digital Marketing Tool

Ever wonder what you could do to take your digital marketing strategy to the next level? Blogs can save you lots of time in creating content. While the medium has been around for years, it’s become an underestimated tool. Blogs aren’t a one-size-fits-all, but they also aren’t exclusive. Just about any business can take advantage of a blog page if they have the means to produce consistent content. However, the purpose of creating blog posts ranges from company to company. While many just produce posts to merely sit on their website, others have a different agenda to reap the benefits far beyond offering your audience free content.
10 Creative Services Your Business Might Be Missing
11/17/21
-
7
min read

10 Creative Services Your Business Might Be Missing

The world of creativity is too big to run out of ideas. With the endless projects that are possible, there’s no excuse to not try something new. Every company could use a diverse lineup of projects–whether it be updating your website or introducing a fresh email campaign. Diversifying your company’s assets can prove to your customer that you’ve invested in enhancing their experience with your brand. After all, investing in your company will make consumers more likely to invest in it too.
5 Tips for Building a Timeline for Every Creative Project
10/7/21
-
5
min read

5 Tips for Building a Timeline for Every Creative Project

If you’ve ever heard the phrase “go slow to go fast,” then you’re probably not a fan of it like most people. No one wants to take things slow in any circumstance, especially creative projects. But the truth is that the more careful you are in planning anything, the better the outcome. This specifically applies to the necessary pieces needed to start any project, including a clear strategy, plan, goal, and target market. These certainly take time to draft and put together, but the benefits of a clearly defined timeline will prove themselves to be worth it in the long run.
5 Reasons Why You Should Start Using Video Marketing
9/30/21
-
6
min read

5 Reasons Why You Should Start Using Video Marketing

If asked what the #1 search engine was, what would you say? Google, right? Well, yes, but did you forget about Youtube? While the video-based platform is owned by Google, its video capabilities have become a primary driver for online traffic. This is due to the simple fact that today’s consumers prefer to read less and watch more. In the modern digital world, video content has become an important medium for just about any company. There are many ways to capture and share content, but nothing beats a professional video that’ll keep your audience engaged longer than a photo or text. With a 100% rise in online video consumption each year, it only makes sense for all businesses to invest in the popular medium.
5 Tips for Giving Effective Design Feedback
9/23/21
-
6
min read

5 Tips for Giving Effective Design Feedback

Feedback is an integral part of a project that’s often overlooked and underestimated. How can one even provide wrong feedback, you ask? Well, there are many cases where providing feedback results in the same outcome as not providing any at all. The outcome of a project doesn’t rely on only the creatives executing it, but it’s also clients’ responsibility to provide constructive input. No matter who’s paying who, every project is a collaborative effort.
The Story Behind Designity’s Name
9/2/21
-
5
min read

The Story Behind Designity’s Name

When it comes to the design world, almost every moving piece is purely subjective and ever-changing. But there is one thing that’s static–the fact that creativity is meant to be in constant motion, which is especially true for brands. Whether it’s creating a brand identity from scratch or rebranding into a new space, brands aren’t meant to stay the same way forever.
5 Factors When Hiring A Freelancer
8/25/21
-
8
min read

5 Factors When Hiring A Freelancer

Choosing a perfect freelancer means having an eye for the right people. That would mean differentiating what you need and what you require...
A Brief Conversation With One Of Our Creative Directors At Designity
8/21/21
-
6
min read

A Brief Conversation With One Of Our Creative Directors At Designity

A Brief Chat With One Of Our Creative Directors

Aboozar Beheshti has always loved the process of “creating something from nothing.” With 18 years of experience as a multidisciplinary designer, focusing on visual design, user experience and service design, he enjoys working with startups and forward-thinking entrepreneurs who have big visions — people who, like him, are driven to create something from nothing. It’s no wonder that he now specializes in “service design” — which is the process of closing the gap between where you are, and where you want to go. Service design involves asking questions about what goal you want to achieve, making decisions, designing concepts, and filling that gap. Aboozar’s approach is to start with a “blank canvas” mentality. He asks clients to form a clear picture of what they want, and what kind of experience they want to create for the end user. He helps his clients articulate their vision through fresh, simple, creative designs. We sat down to interview Aboozar about his background, experience, his love for different cultures, and who he’s looking to work with on Designity.
6 Tools That A Modern Designer Should Know
8/18/21
-
5
min read

6 Tools That A Modern Designer Should Know

Designing nowadays depends on your ability to quickly incorporate various tools in your work process. A graphic designer is expected to work not only effectively, but efficiently in terms of time. Therefore, it is important to have a variety of tools at hand. This article provides some recommended solutions - from software used in graphic design to platforms for freelancers and necessary social media websites.
5 Most Promising Design Positions Of The Future
8/11/21
-
4
min read

5 Most Promising Design Positions Of The Future

For a long time, design has been seen as a stylistic endeavor only for the artistic creatives. Currently, it leveled up to a field connected to resolving social and technological issues. This evolution will boost even more in the process of companies employing designers for rather complex opportunities from self-driving cars, all the way to human biology.
Process Makes Perfect - An Interview With Website Creative Director Collins
8/3/21
-
7
min read

Process Makes Perfect - An Interview With Website Creative Director Collins

Process Makes Perfect - An Interview With Collins

Collins is a designer from Michigan. As a child, he got interested in snowboarding and started creating graphics boards. During his last year of high school, his teacher introduced him to a printing company, and Collins started a graphic designer apprenticeship. During that time, he began to make a career of design. Today he specializes in designing websites, which are a huge way to connect a business with potential customers. Collins uses a unique process of communicating with clients to understand their needs, while bringing empathy to each project. He helps clients think of new ways to position themselves (graphically) to their ideal audience — whether it’s through a website, print collateral, or other medium. It’s all based on strategy and understanding “why we’re doing what we’re doing and what the end goal is.”

Stay Inspired by Upgrading Your Inbox

Subscription implies consent to receiving emails from Designity and acceptance of our privacy policy.