70%
cheaper than hiring traditional agencies
3x
more efficient than freelance marketers
65%
increase in CTR for social media ads

Types of Asset Design Service

Choosing the Asset Design Service for Your Company

Other Social Media & Digital Ads Services

Choosing the Social Media & Digital Ads Service for Your Company

Enhance your online presence with premier Social Media & Digital Advertising services. Benefit from Organic Social Media Marketing to build brand loyalty, and boost your visibility with Paid Social Media Advertising. Target the right audience through Google Display Advertising, and increase your reach with effective Google Keyword Advertising. From creating engaging content to precise targeting, these solutions offer a path to measurable results and business growth. Make a lasting impression in the digital world today!

Social Media & Digital Ads Services

Enhance your brand's online presence with a comprehensive strategy tailored to your needs. Engage in a 60-min strategy session to define your goals and customer persona research, employing the principles of composite sketching and key audience segmenting. Build a robust social media marketing strategy that includes social media calendar creation, copywriting, topic ideation, and CTA strategy to appeal to target market needs. Receive quality content from caption writing to stock visuals, illustrations, icons, and more. Explore dynamic engagement with static and animated assets creation and video creation. Finally, measure your success with analytics report and enjoy the convenience of content posting on your behalf. Experience a tailored marketing effort to achieve your specific business goals.

Organic Social Media Marketing Services

Unlock business growth with a 60-min. strategy session that targets customer persona research. Experience an integration of paid social media ads campaign strategy, aligning with keyword research for both SEO and PPC campaigns. Elevate content with expert copywriting, title, sub-title, and CTA strategy, and enhance visual appeal through sourcing of stock visuals, illustrations, icons, etc. Create a compelling user experience with custom landing page creation, static and animated assets creation, and video creation. Ensure optimum performance through A/B testing of multiple ad types and continuous ad campaign tweaking & optimization, backed by comprehensive analytics reports.

Paid Social Media Advertising Services

Enhance your online presence with a comprehensive marketing strategy tailored for success. Start with a 60-min. strategy session to identify goals, followed by account setup, linking with Google Analytics, HubSpot, and your website. Dive into customer persona research to target effectively, and design a dynamic campaign strategy with keyword research at its core. Employ creative copywriting for titles, subtitles, and CTA strategy, and test recommendations using Google AI. Source captivating stock visuals, illustrations, and icons while crafting static and animated assets. Create compelling video assets for YouTube Ads, and design custom landing pages to entice visitors. Further ensure success through A/B testing of multiple ad types and continuous ad campaign tweaking and optimization.

Google Display Advertising Services

Engage in a transformative 60-min. Strategy Session that paves the way to elevating your digital presence. Initiate a meticulous Account Setup, ensuring seamless integration with platforms like Google Analytics, HubSpot, and your website. Dive deep into Customer Persona Research to understand and cater to your core audience. Elevate your Campaign Strategy with data-driven Keyword Research, influential Copywriting techniques, and enticing Title, Sub-Title & CTA strategies. Harness the power of Google AI for recommendation testing within the account. Access a rich repository of Stock Visuals, Illustrations, Icons, and more. Enhance user experience with Static and Animated Asset Creation, coupled with Video Assets tailored for YouTube Ads. Amplify conversion rates through Custom Landing Page Creation, rigorous A/B Testing of various ad formats, and continuous Ad Campaign Tweaking & Optimization. Unlock the future of digital marketing with these comprehensive solutions.

Google Keyword Advertising Services

Enhance your digital marketing efforts with a tailored approach that includes a 60-min. Strategy Session. From Account Setup, linking with Google Analytics, HubSpot, and your Website to profound Customer Persona Research, the right Campaign Strategy is designed. Unleashing the power of effective Keyword Research and engaging Copywriting with Title, Sub-Title, and CTA Strategy. Leveraging Google AI Recommendations Testing Inside the Account and sourcing visually appealing Stock Visuals, Illustrations, Icons, etc., every aspect is covered. Benefit from cutting-edge Static and Animated Assets Creation, Video Asset Creation for YouTube Ads, and Custom Landing Page Creation. Gain an edge with strategic A/B Testing of Multiple Ad Types and continuous Ad Campaign Tweaking & Optimization to achieve your desired goals.

YouTube Advertising Services

About Asset Design

Designity simplifies the Social Media and Digital Advertising process from creating and managing design requests for your team, providing a US-Based dedicated creative team, and a dedicated Creative Director who understands the nuances of your brand. This is all accomplished within a tech platform specifically constructed for collaborative creativity.
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Top Creatives for Asset Design

Consistent Creativity and Quality for Your Asset Design Projects

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Vanessa C.

Creative Director
Location:
Colorado
Experience:
10+ Years
Industry Knowledge: Food & Beverage, Sports & Entertainment, Technology, Wellness / Fitness & more
Areas of Expertise: Graphic Design, Digital Advertising, Website Design

Collins B.

Creative Director
Location:
Michigan
Experience:
15+ years
Industry Knowledge: Non-Profit, Technology, Education, Government, Hospitality & more
Areas of Expertise: Website Design, Graphic Design, Digital Advertising

Brian P.

Creative Director
Location:
California
Experience:
10+ Years
Industry Knowledge: Education, Fashion, Food & Beverage, Gaming, Non-Profit & more
Areas of Expertise: Video Production, Graphic Design & Illustration, Website Design

Pooyan A.

Creative Director
Location:
Canada
Experience:
12+ Years
Industry Knowledge: Technology Services, eCommerce, Cybersecurity, Financial Services, Food, Health Services & more
Areas of Expertise: UX/UI, Branding & Logo Design, Website Design, Video Production, and Illustrations

Sitara D.

Creative Director
Location:
California
Experience:
16+ Years
Industry Knowledge: Education, Fashion, Food & Beverage, Gaming, Government, Health Care & Medical, Hospitality, Manufacturing, News Agency, Non-Profit, Real Estate, Sports & Entertainment, Technology, Transportation, Wellness & Fitnes
Areas of Expertise: Graphic Design, Website Design, Mobile App Design

Design System For Your Asset Design

Creative Collaboration Inside a Fully Managed Design Process

Creative Director

Your Creative Director is your single point of contact, managing Creatives around-the-clock for quality Social Media and Digital Advertising service.
Your Creative Director is your single point of contact, managing Creatives around-the-clock and ensuring consistent quality.

Top 3% of Creatives

No more time zone frustrations or language barriers thanks to a vetted, US-based creative team specializing in Social Media and Digital Advertising.
No more time zone frustrations or language barrier thanks to a vetted US-Based creative services team.

Five-Star Quality

Designated Creative Directors control each aspect of the Social Media and Digital Advertising process to ensure the deliverables are polished.
Each creative is vetted into our US-based network, specializing in a variety of design and marketing domains.

Fast Turnaround

The only tech-enabled creative platform that creates efficiency in Social Media and Digital Advertising process to guarantee your deadlines.
The only tech-enabled platform that guarantees transparent timelines and efficient turnaround times.

One-Stop Shop

Unlimited project requests and revisions for Asset Design, Social Media Marketing, Google Display and Keyword Ads, YouTube Ads, and many more.
80+ design and marketing categories with unlimited project requests and revisions.

Flexible Pricing

Cost-effective monthly plans with no long-term commitment and 70% cheaper than hiring traditional Social Media and Digital Advertising agencies.
Cost effective month-to-month plans with no long-term commitment.
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A Better Asset Design Platform

Affordable & High-Quality Design & Marketing Services

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Designity

Creative Team

Top 3% US creatives

Creative Director

Yes! Quality-assured CD

Avg Monthly Cost

$3,500 for a dynamic team

Up to 4-Week Trial

Yes! No payment needed
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Marketplace

Creative Team

Unvetted offshore freelancers

Creative Director

No! You handle it all

Avg Monthly Cost

Cheaper for a reason

Up to 4-Week Trial

No trials offered!
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In-House

Creative Team

Limited-skill creatives

Creative Director

Maybe! If you can afford

Avg Monthly Cost

$7,000 per month

Up to 4-Week Trial

No trials offered!
A red X image, showing that in-house teams cannot operate with the flexibility and consistent quality that Designity offers.

Agency

Creative Team

Typically offshore outsourcing

Creative Director

Yes! Costly though

Avg Monthly Cost

$$$$$$$$$$

Up to 4-Week Trial

No trials offered!
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Let's Chat About Your Asset Design Goals.

Book a demonstration call to see:

  • How Designity’s tech-enabled platform accelerates Asset Design projects at scale.
  • The differences between Designity’s model, in-house team hires, freelance marketplaces, and traditional design agencies.
  • If having a Creative Director as a single point of contact could decrease your admin load and provide higher quality.

Asset Design Tutorials

Fresh From the Designity Blog

Asset Design Best Practices and Tips

Your Creative Director is your single point of contact, managing Creatives around-the-clock and ensuring consistent quality.

No more time zone frustrations or language barrier thanks to a vetted US-Based creative services team.

Each creative is vetted into our US-based network, specializing in a variety of design and marketing domains.
A happy emoji, happy because Designity is the fun alternative to Superside.

FAQ

Why should I use Designity for Asset Design services?

Effective asset design requires a diverse range of skills and expertise. From creating visually appealing graphics to ensuring brand consistency, Designity's platform brings together a team of experts who excel in various aspects of design. Our collaborative environment allows you to work seamlessly with these professionals in one place, streamlining the entire design process. Your assigned Creative Director ensures cohesive creativity and alignment with your brand, all while maintaining clear project timelines. This level of support and convenience isn't typically found on freelance platforms. Plus, with our straightforward monthly pricing, you'll save up to 70% compared to traditional design agencies.

What types of social media and digital advertising assets are available on Designity’s platform?

Assets include static graphics for social media posts and digital ads, short form videos for Reels, Stories, and posts, copywriting and hashtags for social posts, audio snippets, and more. In short, anything needed to create a compelling organic social post, a boosted social post, or a paid digital ad campaign is available on Designity’s platform. In addition, you can select from other services inside the Social Media & Digital Advertising category, including:

  • Organic Social Media Marketing: Make your brand the talk of the town with exciting visuals, engaging copy, and customized hashtags.
  • Paid Social Media Advertising: The real VIP treatment, paid social media ads allow you to reach your entire audience with your most important content, or reach a new audience to build a following.
  • Google Display Advertising: Picture this: your brand’s banners waving proudly on popular websites! That’s what Google Display ads do, making your brand memorable and omnipresent.
  • Google Keyword Advertising: Make your brand shine in Google search results, attracting all the right clicks and curious visitors.
  • YouTube Advertising: YouTube ads will put your brand in the spotlight, like the lead actor in a blockbuster movie. Designity’s platform approach lets you tie your YouTube ads into an overarching marketing strategy, your brand language, and even your sales materials.
  • A/B Testing / Optimization / Analytics Reports: The Designity platform’s team will mix and match different marketing ingredients to find the perfect recipe for your success. Get a peek at the behind-the-scenes action with an easy-to-understand analytics report at regular intervals with fresh analysis and strategic recommendations. This is the key to leveling up!
How much do graphic designers charge to create assets for social media and digital ads?

The pricing for asset design services can vary widely depending on the source you choose, whether it's freelancers, design agencies, marketing firms, or Designity’s Creative-as-a-Service platform. Freelance designers and graphic artists typically charge between $21 and $75 per hour, taking into account their expertise and location. Agencies often present complex long-term contracts and retainers, which can range from a few hundred to several thousand dollars, influenced by factors such as the extent of your design needs and their existing client portfolio. In contrast, Designity follows a unique approach, offering flat monthly pricing (with options for quarterly and annual plans) starting at $3,150 per month for asset design services. By opting for Designity, you not only receive exceptional asset design but also access to 100 other service categories, a dedicated Creative Director, vetted US-based Creatives, and a fully managed, transparent process. It's a comprehensive solution that freelancers or agencies simply can't replicate!

How long does it take to design assets for social media and digital ad campaigns?

The duration of an asset design project varies depending on the complexity of the project, the number of design elements needed, and the preparation required before starting. A simple design task, such as creating a single graphic, could be completed within a day or less. Conversely, a comprehensive multi-channel project can require many types of assets to be created, from copy to graphic design to video editing. Because of thise, they can take weeks or even a month or more to develop, refine, and finalize.

The timeline also hinges on factors like your readiness to initiate the project. Do you have a clear brand identity, specific design requirements, or content materials readily available? Having a well-defined vision and the necessary assets at hand can expedite the process. However, even if you're starting from scratch, Designity’s platform can significantly accelerate the timeline compared to traditional routes. On average, Designity streamlines the process by up to three times, as we eliminate inefficiencies and bottlenecks. While traditional design agencies may require several weeks to get a project off the ground, our platform's efficiency and expertise enable you to kick off an asset design project in as little as 24 hours. This acceleration doesn't compromise quality; instead, it empowers you to launch your designs swiftly without sacrificing brand alignment or creativity.

What’s the process for creating successful assets for social media and digital ad campaigns?

Crafting successful assets involves a comprehensive journey that spans various phases, allowing for thoughtful ideation, precise creation, testing, and refinement. However, beware of disparities in processes when exploring different creative solutions. At Designity, our platform follows a tried-and-true process, ensuring you collaborate effectively with your Creative Director:

  • Sixty-Minute Strategy Session: Collaborate with your Creative Director to outline your project's objectives, target audience, and overall vision. This sets the foundation for a focused design approach.
  • Audience Insights: Research your audience to understand their preferences, pain points, and aspirations. This empowers the design to resonate effectively with the intended viewers.
  • Conceptualization and Ideation: Based on audience insights and your project's objectives, ideate concepts that align with your brand identity and communication goals.
  • Visual Crafting: Create custom visual assets, including illustrations, graphics, images, or animations, guided by the insights from the previous stages.
  • Brand Integration: Seamlessly integrate your brand's elements, such as logo, colors, and typography, to ensure consistency and reinforce your brand identity.
  • Design Review and Refinement: Collaborate with your Creative Director to review the initial designs and refine them based on your feedback and preferences.
  • A/B Testing (Optional): If appropriate, conduct A/B testing to explore variations of your design and determine which resonates most effectively with your target audience.
  • Finalization and Delivery: Once the design meets your expectations, finalize the assets and deliver them in the required formats for your intended usage.
  • Analytics and Optimization (Optional): If ongoing assessment is desired, Designity’s team can provide valuable insights, analysis, and optimization recommendations to ensure your asset design continues to deliver desired results.

Your Creative Director plays a pivotal role in this process, guiding and orchestrating each stage to ensure your asset design aligns with your brand's essence and communication objectives. Designity’s platform connects you with skilled Creative Directors and expert designers who specialize in asset design, ensuring your visuals captivate and resonate with your audience.

What are the 5 principles of effective asset design in social media and digital ads?

Unlocking exceptional results in asset design revolves around embracing five fundamental principles: Audience Understanding, Creative Development, Visual Engagement, Consistency, and Iterative Refinement. These principles serve as the cornerstone of success and are seamlessly integrated into Designity’s platform, ensuring your brand's assets leave an indelible mark in the digital landscape.

About Asset Design Services: These services encompass the conception, crafting, and delivery of visual elements that embody your brand's essence. These visuals can take various forms, including illustrations, graphics, animations, and more, tailored to suit different platforms and communication needs. The ultimate goal is to create captivating visuals that align with your brand's values, captivate your audience, and contribute to enhanced brand recognition. Asset design works hand in hand with your broader digital strategy, elevating your brand's visual storytelling across various channels.

What are the best tools to create and publish assets for social media and digital ad campaigns?

The ideal tools for asset design are influenced by your creative requirements, platforms, and target audience. To craft compelling visuals, you can leverage software like Illustrator, Photoshop, Figma, or Canva. These platforms enable you to design engaging illustrations, graphics, and animations tailored to various digital spaces.

For efficient scheduling and management of your designed assets, consider using platforms such as Hootsuite, Sprout Social, or HubSpot. These tools not only facilitate post scheduling but also offer valuable analytics and the convenience of cross-channel posting.

When collaborating on asset design, tools like Miro, FigJam, and Google Docs prove invaluable for ideation, brainstorming, and copywriting collaboration. Adobe Creative Cloud Libraries come in handy for seamless sharing of design assets among team members.

For publishing and managing your asset design campaigns, it's advisable to utilize the native interfaces of respective ad networks, such as Google Ads, Meta Business Manager, LinkedIn Ads, etc. For programmatic ads, platforms like StackAdapt can provide specialized support and optimization.

Selecting the right tools can greatly enhance your asset design endeavors, enabling you to create impactful visuals that resonate with your audience across various digital platforms.

What’s the difference between designing assets for organic social media posts and designing assets for advertising campaigns?

Designing assets for organic social media posts and assets for advertising campaigns serve distinct purposes in your brand's online presence:

Organic Social Media Posts:

These assets are created for your regular social media content. They focus on engaging your existing audience and building a community around your brand. The design often centers on conveying your brand's personality, sharing valuable information, and fostering interactions. The visuals may vary from casual and relatable to informative and entertaining, but the goal is to connect authentically with your followers.

Assets for Advertising Campaigns:

When designing assets for advertising campaigns, the emphasis shifts towards generating specific actions, such as clicks, conversions, or sales. These assets are strategically crafted to capture attention quickly and encourage users to take a desired action. Visuals for ads should be attention-grabbing, feature strong calls-to-action, and align closely with the campaign's objectives. A balance between eye-catching design and clear communication of the offer is crucial.

In summary, organic social media assets focus on community engagement and brand building, while assets for advertising campaigns are tailored to drive targeted actions and conversions. The design approach for each type of asset depends on the intended goal and the context in which they will be presented.

How do asset design services contribute to a marketing strategy?

In today's digital landscape, visuals hold immense power. Asset design services empower you to craft captivating visuals that resonate with your audience. As your clientele navigates various online platforms, your unique visuals become a beacon that draws them in. These services act as a dynamic force, amplifying your brand's identity, fostering connections with your target audience, and steering traffic toward your virtual doorstep. Designity's marketing experts recommend allocating a substantial portion of your marketing budget, approximately 15%, to invest in asset design services as a pivotal starting point. At its core, asset design services are designed to engage your audience, amplify brand visibility, uncover audience pain points, and ultimately catalyze conversions. With each carefully crafted visual, you infuse your marketing strategy with a potent blend of creativity and resonance, establishing a stronger bond between your brand and your customers.

The main goal of asset design is to visually enhance and elevate a brand's digital presence through compelling and impactful visuals.

How can I find affordable graphic designers to create assets for social media & digital ads?

If you're seeking budget-friendly asset design experts, there are several avenues to explore. One approach is to review job applicants on platforms like Indeed, Glassdoor, and LinkedIn. Additionally, you can consider offshore freelancers available on various freelance marketplaces. Keep in mind that while affordability can be a factor, it might not always align with expertise in areas like brand alignment, strategic marketing, or graphic design. Alternatively, Designity's platform can provide a comprehensive solution. You have the flexibility to engage vetted US-based Creatives with a range of skill sets. These professionals are carefully selected and guided by your designated Creative Director. This approach ensures that you not only receive cost-effective asset design services but also benefit from strategic insights and brand alignment expertise.

How do I find a local designer to create social media ads?

When looking for a local asset design expert, there are a few approaches you can take. You can tap into your network of contacts and ask for recommendations. Additionally, performing online searches like "local freelance designer near me" or "graphic design expert [your city]" can yield results. However, it's important to note that relying solely on a local freelancer might limit your options to a specific skillset, and you may need to oversee quality control.

Designity's platform offers a different solution. Our platform grants you access to a community of vetted, skilled US-based Creatives who specialize in various aspects of design, including asset design. Think of it as a collaborative neighborhood of professionals in the design field. The advantage? You don't have to go through the process of finding, hiring, or managing individual freelancers. Your designated Creative Director will curate the right experts from our community, ensuring you receive top-notch asset design services while maximizing the value of your investment.

What is the future of asset design for social media and digital ads?

The future of asset design is exciting and dynamic. As technology and design trends continue to evolve, asset design will play an essential role in shaping brand identities and engaging audiences. We can anticipate more emphasis on creating visually compelling content that stands out in a crowded digital landscape. With the growing importance of user experience, asset designers will likely focus on creating designs that not only look great but also enhance user interactions and engagement. Furthermore, as design tools and techniques advance, we may witness more integration of interactive elements and multimedia in asset design. This could include augmented reality, animated visuals, and immersive experiences that captivate audiences and convey messages in innovative ways.

How is AI changing the creation of digital assets for social media and ad campaigns?‍

AI is revolutionizing asset design by streamlining processes and enhancing creativity. With AI-powered tools, designers can automate repetitive tasks like resizing images or generating templates, allowing them to focus on more strategic and imaginative aspects of design. This technology also enables the exploration of new design possibilities, such as generative art and data-driven visuals. However, while AI offers efficiency, it underscores the importance of unique and innovative creative direction. 

What services do social media asset designers offer?

Asset design experts cover a spectrum of creative skills to bring your brand's visuals to life. While a Social Media Manager might have mild design skills, an asset design expert specializes in creating captivating visuals that align with your brand's identity. These experts excel in crafting graphics, illustrations, animations, and other visual elements that enhance your digital presence. Unlike traditional roles, Designity's platform offers a diverse range of asset design skills managed by your dedicated Creative Director. It's like having a versatile team of creatives at your disposal, ensuring your brand's visuals stand out and make a lasting impact.