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Should Writers Be Worried About ChatGPT?

January 18, 2023
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5
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Artificial intelligence (AI) has the potential to revolutionize many industries, including writing and content creation. One AI tool that has garnered attention in recent years is ChatGPT, a conversational AI language model developed by OpenAI. 

Writers everywhere have been laser-focused on ChatGPT, afraid that it’s going to take our jobs, or that it will make it harder to get jobs. While it’s a fascinating concept and a little eyebrow-raising, don’t start quaking in your boots just yet.

In this blog post, we will explore the question: Will ChatGPT and other AI tools replace writers?

What exactly is ChatGPT?

Before we dive in, it's essential to understand what ChatGPT is and how it works. ChatGPT is a machine learning model that’s trained on a large dataset of human conversations. It is designed to generate human-like responses to text input, making it possible to have natural conversations with it. 

Unlike artificial intelligence art generators for marketing design, users don’t need to understand how to write specific prompts to get the answers they are looking for. Simply type in your request, and ChatGPT generates an answer. 

ChatGPT can be integrated into websites, messaging apps, and other platforms, allowing businesses to communicate with customers in real time.

The reality of AI tools in today’s world.

Cute robot reading a book.

To really gauge the reality of tools like ChatGPT, we need to take a closer look at another facet of the corporate diamond: customer service.

Fifteen years ago, if you needed to speak with a banker, you would call your bank’s corporate line, be placed on hold until a secretary answered the line, and be placed on another long hold before being routed to the right representative. 

Now, you have to talk to a robot or chat online with one, telling it what you want before ever talking to a human representative. Customer service automation tools used to scare customer service representatives, fearing that they would replace their jobs. 

Now, we scream “REPRESENTATIVE!” “HUMAN!” or press 0 a million times to avoid the AI bot. People want a human touch in their interactions with businesses and that goes for content writing, too. 

AI can’t understand the little things that go into writing impactful and effective content. It doesn’t understand consumer personas or target audiences, and certainly can’t deliver a legendary ad the way that our own creative brains can. 

So, will ChatGPT and other AI tools replace writers?

Cute ChatGPT robot holding a black pencil.

Honestly, it’s unlikely that ChatGPT will fully replace the need for human writers in the foreseeable future. 

While ChatGPT and other AI tools can be used to assist writers by providing ideas, generating drafts, and suggesting edits, it isn’t able to fully replicate the creativity, nuance, and understanding of context that is required for high-quality content writing.

That being said, AI tools can be a valuable asset for writers, particularly when it comes to automating certain tasks and freeing up time for more creative work, so don’t throw it away just yet. 

In order to be future-proof as a writer, it's important for us to stay up-to-date on the latest AI tools and how they can be used effectively, but it is unlikely that these tools will fully replace the need for human writers.

Keep writing, friends.

Remember that self-driving car fiasco? People were so excited to finally commute to work while reading a book and letting their car deal with traffic and unruly pedestrians. 

Look outside your front door. Is there a row of lazy commuters in their self-driving cars lined up at that red light?

No. 

Why? Because we aren’t there yet. Innovation, especially revenue-impacting innovation, takes a long time to reach a point where it can generate enough trust and be reliable enough to fully replace humans. 

It takes a really long time. 

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In conclusion, while ChatGPT and other AI tools have the potential to revolutionize the writing industry, it is unlikely that they will fully replace human writers in the near future. 

However, they can be a valuable asset for writers looking to streamline their workflow and focus on the most creative aspects of their work.

Stay tuned for our next blog post about how content writers can use ChatGPT to their advantage.

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About the author:
Kat Calejo
Senior content writer- Designity
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