Flooret Brand Style Guide
Flooret had a simple style guide, and a rough draft of a brand book with missing parts. Under Ruggero's creative direction, we unified the two into a clean and comprehensive brand book, creating new company assets such as iconography, a new letterhead, and an extended color palette. This booklet can be handed to any content creator, to help communicate a consistent message to Flooret's audience.
Bronia B. | Massachusetts | Graphic Designer