Case Study > How Smokeball Boosted its Creative Efficiency with CaaS

How Smokeball Boosted its Creative Efficiency with CaaS

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Stats from Designity's collaboration with Smokeball, a law firm case management software company.

For a growing law firm case management software company, Smokeball has a lot of creative projects on their plate. As a tech platform that is changing the game of case management for the law industry, they have to reflect the seriousness of their industry while finding a way to stand out in a saturated market.

After a foray in the freelance marketplace, and countless hours spent sourcing and managing creatives, they knew they needed a change. That’s when they found Designity

Who is Smokeball?

Smokeball was founded by technology leaders with more than 20 years of experience in delivering impactful legal technology products. 

Their platform gives law firms access to dashboards that show which client types drive the highest ROI, where staff spends the most time, and more. In addition to this, they also offer a document automation service where most-used documents fill themselves. 

They also offer revolutionary practice management services like legal billing, easy integrations, and even a legal forms library. 

Attorneys are able to access Smokeball easily and on the go with their mobile app, too. Smokeball is the epitome of practice management for the 21st century, and a visionary platform needs great design.

So many requests, not enough time.

Sample page from Smokeball's ebook.

This is why Patrick Davis, Smokeball’s digital designer decided to look into various creative services to streamline Smokeball’s design pipeline. 

Last year, Smokeball experienced a lot of project growth but they did not have the internal bandwidth to support their goals. They looked into several design options like creative agencies and freelance marketplaces but found the agencies too expensive for their needs and freelance marketplaces unreliable in terms of quality. 

Patrick also found that working on a project by project basis with creatives was adding more strain to their already stretched bandwidth. They needed a solution that would take the burden of hiring and managing creatives off of their hands while also offering a wide enough scope of services to support their project needs.

This is when Patrick found Designity.

The ideal partnership.

Sample page from Smokeball's ebook.

Initially, Patrick was worried that Designity wouldn’t have a wide enough scope of services to support their project needs. That concern was quickly dispelled during their detailed onboarding process. While the onboarding was very hands-on, Patrick mentioned that speaking with the team felt like speaking with old friends. 

After the matchmaking was complete, Smokeball signed on to the Plus Plan and was assigned an experienced creative director who could help their vision come to life. 

Designity helped Smokeball complete webinar ads, illustration designs, web page updates, four ebooks, engaging one-pagers, and over 41 deliverables.

<div class="c-blog_comp-cta cc-component-1"><div class="c-blog_comp-cta-left"><div class="c-blog_comp-cta-left-wrap"><img src="" loading="lazy" alt="" class="c-blog_comp-cta-left-img"></div></div><div class="c-blog_comp-cta-right"><div class="c-blog_comp-content"><div class="c-text-wrapper cc-mb-32"><div class="c-title-4 cc-bold"><strong>Want to save money without sacrificing the quality?</strong></div></div><div class="c-text-wrapper"><div class="c-text-2">Say goodbye to traditional, expensive agencies and unreliable marketplaces. Say hello to Designity.<br></div></div></div><div class="c-blog_comp-wrapper"><a href="/pricing" target="_blank" class="c-button cc-primary cc-inverted w-button"><strong>Get Your 2-Week Trial</strong></a></div></div></div>

The verdict is in.

With one emerging creative and a senior creative under the expert guidance of Cristin B., Smokeball can increase output while still being able to meet deadlines easily and efficiently. 

While the workflow may change, they report great turnaround times and great communication. 

So, what does the future look like for Smokeball and Designity?

Patrick says that they will keep the projects coming in and wants to expand their asks to include larger projects like video animation and web development

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